Texas Tech, Two Docs Brewing Co. Announce NIL Sponsorship Agreement

Jul 26, 2024

Texas Tech Athletics announced last month a sponsorship agreement with Two Docs Brewing Co. to launch Raiderland Red Pale Ale as the official NIL beer of the Red Raiders. With the agreement, a percentage of every sale will support NIL funding for Texas Tech student-athletes through the Matador Club, the official NIL collective of Texas Tech Athletics. “We are fortunate to have tremendous support from our local business community, especially with Two Docs Brewing Co. through this new agreement,” Director of Athletics Kirby Hocutt said. “We look forward to having Raiderland Red Pale Ale available in many of our venues this upcoming year and developing this sponsorship agreement to truly impact our student-athletes through NIL resources.” Raiderland Red Pale Ale will be available inside Jones AT&T Stadium, United Supermarkets Arena and Dan Law Field at Rip Griffin Park beginning with the Aug. 31 football season opener against Abilene Christian.

Articles in Current Issue