In NIL Deal, Horns with Heart Announces $800,000 Sponsorship for Texas Longhorn Offensive Line

Dec 17, 2021

Horns with Heart, a new non-profit entity, has announced their 2022 sponsorship to extend an offer to every University of Texas offensive lineman totaling $50,000.00 in annual financing per player. The program, dubbed The Pancake Factory, will be the first of its kind to support a football position group to participate in charitable endeavors that impact both the University of Texas as well as the community at large. Horns with Heart was formed specifically to create an avenue by which University of Texas student-athletes “can be empowered to make positive impacts on their communities and charities close to their hearts while utilizing their Name, Image, and Likeness (NIL).” The new Texas NIL law which went into effect on July 1, 2021 changes an athlete’s ability to use their NIL. “This has created a unique opportunity for a charitable program to be created that will benefit players, charitable causes, and the University of Texas all collaboratively, and Horns with Heart was created with exactly that purpose in mind,” according to a press release.

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