Fordham University director of athletics Ed Kull has announced a partnership with Moritt Hock & Hamroff LLP to advise the Rams with Name, Image, and likeness (NIL) matters for their student-athletes. “We are thrilled to be working with Dan Lust and Moritt Hock & Hamroff LLP,” said Kull. “Dan’s expertise and knowledge will help us as we navigate the ever-changing landscape in college athletics. This partnership is another valuable resource our department can use to assist with NIL and guidance on NCAA legislation.” Lust, a 2013 Fordham Law School graduate, heads the sports law practice group at Moritt Hock & Hamroff, an 80+ attorney law firm providing a wide range of legal services to businesses, corporations, and individuals worldwide from its offices in New York City, on Long Island and in Florida. He focuses his practice on representing athletes, entertainers, musicians, and other celebrities in connection with their business transactions which include endorsement and sponsorship deals as well as complex business ventures and litigation. He has presented on NIL and the law around college sports at schools around the country.