Getting Back in the Game: Strategies for Getting Your Team on the Field and Fans Back in Their Seats
By Aron Z. Karabel, Caraline E. Rickard and Taylor J. Askew, of Waller Lansden
Soccer matches played to empty stadiums in Italy. A marathon run through shuttered streets in Tokyo. The surreal images of disrupted sporting events were some of the most powerful symbols of the beginning of COVID-19 crisis. Fittingly, sports organizations were some of the first in the United States to recognize their responsibility to protect the public by shutting down mass gatherings. On March 12, 2020, the