Baum Promoted to Deputy Athletic Director for Legal and Regulatory Affairs at Virginia

May 3, 2024

The University of Virginia has promoted Jason Baum to the position of deputy athletic director for legal and regulatory affairs. Baum has been a member of the Virginia athletics department since 2014. Most recently, he has overseen the compliance department as the associate athletics director for governance & regulatory affairs. He replaces Jim Booz on the department’s senior staff. In his new role, Baum will be responsible for oversight of the senior associate athletic director for legal & regulatory affairs and all aspects of compliance, legal and regulatory related issues. He will serve as the primary liaison between the athletic department and the office of general counsel, office of risk management, office of youth protection and office for equal opportunity and civil rights. He will be responsible for working with federal and state government relations liaisons on various issues related to intercollegiate athletics. Baum joined the Virginia athletics compliance staff in 2014 as an assistant director. In 2022 he was promoted to associate AD for governance & regulatory affairs. He previously served as the department’s director of compliance. He was instrumental in the development of UVA’s Name, Image and Likeness policies, providing guidance regarding sports wagering and other regulatory matters. Baum earned his Juris Doctor from American University Washington College of Law and his undergraduate degree from the University of California, Santa Barbara.

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