A Brief Legal Overview of eSports
By Elizabeth G. McCurrach, of BakerHostetler
The lucrative nature of the sports industry is no secret. The Super Bowl, the NBA Finals, the World Series and the World Cup are all advertiser’s dreams, with captive audiences locked in and immersed in every second of the action. But the popularity of traditional sports is slowly being challenged by a relative newcomer: eSports. With eSports viewership cresting into hundreds of millions of viewers and arenas routinely selling out tournaments