Major League Baseball Players Inc. Sues DraftKings For Misappropriation of NIL Rights

By Jeff Birren, Senior Writer For over a decade college athletes have been pursuing claims against the NCAA and its members for usurping their Name, Image and Likeness rights (“NIL”). Those defendants have repeatedly met judicial defeat. One early case was O’Bannon v. NCCA (802 F. 3d 1049 (2015)). What is now firmly established is that colleges may not profit from the unauthorized use of athletes’ NILs. Two of the defendants in O’Bannon were Electronic Arts and College Licensing Com